2017 - Skyview Motel and Norman Restaurant evoke feelings of intrigue, California nostalgia and warm hospitality. The brand reflects those feelings with hand-touched type, fresh colors, and an eye at the bottom of a pool.
Making letters from sketches to vectors gives brands their own unique feel.
Once the primary mark was established a set of glyphs was
created to extend the style across many mediums for Skyview and Norman. Visual cohesion through letters was created via vintage keys, custom cut rusted room numbers and cocktail menus.